Gunawan Jusuf Advocates for Water Sustainability in Blue Gold

Gunawan Jusuf, a leading figure in Indonesia’s sugar industry, authored Blue Gold in 2016 to address the pressing issue of water management. As CEO of Sugar Group Companies, he leverages his experience to discuss water’s role in industries like sugarcane production. The book explores challenges in Indonesia, including water scarcity and poor quality, particularly in urban areas like Jakarta. Gunawan Jusuf advocates for sustainable practices and policy changes to preserve this invaluable resource, which he terms “blue gold.”

Through his writing, Gunawan Jusuf combines his business expertise with a passion for environmental activism, encouraging meaningful change in resource management.